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Events

Every night is its own result.

From Midweek Session to Saturday Signature: give your nights a name, and Stats shows what each one earned and how it compares with the nights it should be compared with.

Insights of a demo venue: DJ costs on Friday 2 October much higher than the average of the last four Fridays, with the amounts and the percentage change.

Demo venue with sample data.

Event Profit

What the night earned, before rent and staff.

Event Profit is Net Sales minus the night's cost of goods, operating costs and other costs. Event Margin shows how much of every dirham of Net Sales you kept.

  • One row per night with its event name
  • Draft nights are marked until they are completed
  • The formula is shown next to the number
Operating days with event names such as Friday Live, Saturday Signature and Sunday Social, each with its Event Profit and Event Margin.

Insights

See what changed, and by how much.

Stats compares each night with comparable nights and lists what stands out: a cost far above usual, an Event Profit higher than usual. Mark an insight as reviewed or dismiss it.

  • Needs attention and for information, apart
  • Thresholds you can read on the page
  • A direct link to the night and the cost
Insight cards with this day's value, the usual value, the change in percent and in AED, and buttons to open the day or mark it reviewed.

Analytics

Trends, costs and discounts over any period.

Revenue and Event Profit trends, revenue against costs, cost breakdown and trend, discount analysis, day comparison and period against period.

  • Previous month, same period last year or a custom range
  • Group by operating day, week or month
  • Every chart can also be shown as a table
Analytics page with filters for weekday, status, cost group and category, and totals for revenue, costs, Event Profit, Event Margin and Net Result.

Also in Stats